Privacy Policy

1Information we collect

1.1 Information you provide directly

When you fill out our appointment or consultation request form, contact us via WhatsApp, call us, or email us, we may collect:

• Full name
• Phone number
• Email address (where provided)
• Treatment(s) of interest (e.g. Korean Glass Treatment, Hair Transplant, Laser, Face Lifting, Weight Loss, Permanent Makeup, Anti-Ageing, HydraFacial)
• Preferred clinic branch (Ahmedabad or Surat)
• Any message or additional details you choose to share, which may include information about your skin, hair, or health concerns

1.2 Health-related information

Because we are an aesthetic and cosmetic treatment provider, information you share with us before or during a consultation, such as skin type, hair loss concerns, medical history, allergies, or previous treatments, may constitute sensitive personal data. We collect this information only to assess your suitability for treatment and to provide safe, personalised care, and we apply additional care in how this information is handled, stored and disclosed.

1.3 Automatically collected information

When you browse our website, we may automatically collect:

• IP address, browser type, device type and operating system
• Pages visited, time spent on pages, and referring website
• General location (city or region level, inferred from IP address)
• Cookies and similar tracking technologies (see Section 6)

We use tools such as Google Analytics (GA4) and Google Tag Manager to collect this information in aggregate and analyse website usage and marketing campaign performance.

1.4 Information from third-party platforms

If you contact us via WhatsApp, Facebook, Instagram, or YouTube, we may receive information you make available through those platforms, such as your name and profile details, subject to that platform's own privacy policy.

2How we use your information

We use the information we collect to:

• Respond to your enquiry and schedule, confirm, or manage your appointment or consultation
• Contact you via phone call, SMS, WhatsApp, or email regarding your appointment or treatment
• Assess your suitability for a treatment and provide personalised care recommendations
• Maintain patient records for treatment continuity and safety
• Improve our website, services, and patient experience
• Measure and improve our marketing and advertising (e.g. Google Ads, Google My Business), including tracking conversions from ad campaigns
• Comply with applicable legal, regulatory, or medical record-keeping obligations
• Send promotional offers or updates about our treatments, where you have not opted out (see Section 8)

3How we share your information

We may share your information with:

• Our clinical and administrative staff in Ahmedabad and Surat, on a need-to-know basis, to provide and manage your treatment
• Service providers who help us operate the website and manage enquiries, such as our website form processor (Formspree), appointment/lead management tools (including Google Sheets, for tools such as our promotional web application), and analytics providers (Google Analytics, Google Tag Manager)
• Google Ads / Google My Business, for tracking the performance of our advertising and business listings (in aggregated or pseudonymised form)
• Legal or regulatory authorities, if required by law, court order, or to protect the rights, safety, or property of Dexa Clinic, our patients, or the public

We require our service providers to protect your information and use it only for the purpose we've engaged them for.

4Data retention

We retain your personal and health-related information for as long as necessary to:

• Provide ongoing care and treatment follow-ups
• Maintain patient records as required under applicable medical and clinical record-keeping norms in India
• Meet legal, accounting, or regulatory requirements

Once no longer needed, we take reasonable steps to securely delete or anonymise your information.

5Data security

We implement reasonable administrative, technical and physical safeguards to protect your personal information from unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6Cookies & tracking technologies

Our website uses cookies and similar technologies (via Google Tag Manager and Google Analytics) to:

• Understand how visitors use our website
• Remember your preferences
• Measure the effectiveness of our advertising campaigns

You can control or disable cookies through your browser settings. Disabling cookies may affect certain features of the website.

7Third-party links

Our website may contain links to third-party websites or platforms (e.g. Facebook, Instagram, YouTube, WhatsApp, Google Maps). We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review their respective privacy policies.

8Your choices & rights

You may:

• Request access to the personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion of your information, subject to our legal and medical record-keeping obligations
• Opt out of promotional communications at any time by contacting us or replying "STOP" to promotional messages (this will not affect appointment-related communications)
• Withdraw consent for us to process your information, where applicable

To exercise any of these rights, please contact us using the details in Section 11.

9Children's privacy

Our website and services are not directed at children under 18. We do not knowingly collect personal information from minors without the involvement of a parent or guardian. If you believe a minor has provided us information without appropriate consent, please contact us so we can address it.

10Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The updated version will be posted on this page with a revised "Last Updated" date. We encourage you to review this page periodically.

11Contact us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please reach out using the details below.